How Kate's fashion designer is helping fight gender inequality

By Sharnaz Shahid

Designer Daniella Helayel, the woman behind the Duchess of Cambridge's now iconic royal blue engagement dress, is putting her talent to good use by teaming up with British television presenter June Sarpong and the United Nations to help abolish gender inequality.

The founder and former creative director of Issa has created a new clothing collection, featuring a variety of classic designs for all women regardless of size, age or body shape.

The collaboration, called "Women United" in conjunction with the LDNY Foundation, aims to raise awareness for girls who face gender inequality on a daily basis and whose dreams are often thwarted by discrimination, violence and lack of equal opportunities.

TAP FOR GALLERY Kate's fashion designer Daniella Helayel aims to abolish gender inequality with new clothing line.

The striking fashion line has been produced in varying shades of orange to match the official UN Trust Fund colour in the hope to help end violence against women around the globe.

Speaking to HELLO! Fashion earlier this year, Brazilian designer Daniella revealed many of her designs are created to give women confidence in their natural shape.

"You'll notice that my dresses are very simple," she confessed. "They never have buttons, the zippers are always invisible and the cut is very simple, so the woman wearing them feels free to accessorize as she wishes.

The collaboration, called "Women United", aims to raise awareness for girls who face gender inequality.

"I always wanted to make clothes for real women like me. Women with bums and boobs, and smaller waists. Brazilian women in general are very voluptuous and they just embrace their curves. Confidence is key. On Copacabana you see all shapes and sizes… and women in their 70s wearing bikinis, and everyone is very comfortable with their bodies."

The Women United dresses are available to purchase online with 50 per cent of the proceeds going towards the UN Trust Fund.

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