Princess Eugenie is expected to wear this Canada-born designer on her wedding day

By Jessica Pollack

Princess Eugenie's bridal look is one of the most highly anticipated surprises to come when she says "I do" to fiancé Jack Brooksbank on Oct. 12. And while she happily revealed that it's a British designer, one she knew she wanted to wear from the second she got engaged, Ladbrokes has revealed that Canada-born Erdem has the best odds at 7/2. Following behind are Suzannah at 5/1 and Jenny Packham at 6/1, plus Suzanne Neville and Alice Temperley, both at 10/1.

Princess Eugenie wore Erdem to Royal Ascot in 2018. Photo: © Getty Images

Montreal-born Erdem Moralioglu, one of the princess's favourite designers, has also found fans in Duchess Kate and Duchess Meghan, who wore a gorgeous floral frock to a wedding in Jamaica with Prince Harry. Eugenie chose a blooming design by the beloved designer for her engagement photos and also slipped into a black, white and purple patterned Erdem design at both Royal Ascot this year and for a meeting at the UN in New York with her sister and maid of honour Princess Beatrice.

MORE: Everything we know about Princess Eugenie's wedding

This past July, British actress Felicity Jones wore Erdem on her big day to director Charles Guard. The pretty design featured a semi-sheer blouse-style bodice with a high ruffled collar, lace cuffs and pearl buttons. With the royal's need to cover her shoulders and arms for the ceremony at St George's Chapel, we'll likely see her in a long-sleeved gown as well, or three-quarter sleeves like her new cousin-in-law the Duchess of Sussex.

Princess Eugenie revealed the only details she was willing to share about her wedding dress to British Vogue. "I’m not telling anyone who is making it, but I can say it is a British-based designer. [The dress] is the one thing that I was really decisive about," she explained. "As soon as we announced the wedding, I knew the designer, and the look, straight away. I never thought I’d be the one who knew exactly what I like, but I’ve been pretty on top of it."

RELATED: How Eugenie's wedding gown will compare to Duchess Meghan's

Like Meghan and Kate, it's also believed that Eugenie will have two bridal looks, the second less traditional design to be worn at her evening reception at Royal Lodge. According to the Sunday Times, the bride and groom will also host friends at a carnival-themed lunch the following day, which may mean a total of three looks for Eugenie! Fans will have to wait until Oct. 12 to see the blushing royal bride's look, from the gown to her veil and dazzling tiara, which is expected to be the diamond topper that the Queen gifted her mom Sarah on her wedding day. While the couple's nuptials won't be televised, the Royal Family is likely to live stream the stunning ceremony on their YouTube and Facebook pages.

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