We all know the mammoth amount of willpower it takes to resist chocolate or cookies at 3 pm. But Kendall Jenner just revealed that she has a rather unusual way to control her cravings...
In a new post on her app, titled 'The Story Behind my Pink Wall,' Kendall explained that she chose the colour because it has a calming effect – and suppresses your appetite.
"I decided to paint it pink because while I was trying to figure out what I wanted to do with the room, I went to dinner with friends and they had just gone to the 'Human Condition' exhibition at a former hospital in LA," she wrote.
"They were telling me there's a pink room at the exhibit that had an explanation of the colour choice: Baker-Miller Pink is the only colour scientifically proven to calm you AND suppress your appetite," she claimed.
"I was like, 'I NEED this colour in my house!' I then found someone to paint the room and now I'm loving it."
According to research published in the Journal of Consumer Research in 2012, colour could play a role in your appetite. However, the role it plays largely depends on what you associate a specific colours with. If you tend to eat very few pink foods, the colour may diminish your appetite.
According to Toronto-based colour specialist Sylvia O’Brien, "[Baker-Miller Pink] suppresses aggressive behaviour for about 15 minutes, and then it doesn’t really work after that." She adds: “If you want to suppress appetite and calm down, you want to be looking at blues.”
Her advice for Kendall? If she’s keen on sticking to pink, O’Brien recommends going with a paler shade because “after about 15 minutes, Baker-Miller pink is not a calming colour.”