Cindy Crawford debuts new denim collection


Cindy Crawford has unveiled her debut denim capsule collection for RE/DONE. Famed for rocking the all-American jeans and white T-shirt combination in her iconic 1992 Pepsi commercial, the supermodel has now launched her own line.

Teaming with Los Angeles brand RE/DONE, Cindy showed off her collection at an event held as part of New York Fashion Week on Tuesday night.

Consisting of three pairs of jeans named The Crawford, the straight-leg style is a riff on the classic Levi's 501's, and comes in a light, medium and dark blue wash. To complement the denim, Cindy has also included a white T-shirt with red lips motif, and long-sleeved T-shirts in black and white with her signature printed in red running down the sleeves.

Cindy Crawford

A black hoodie with the 51-year-old's face, shot by Marco Glaviano, printed on the back has already sold out, as has a grey sweatshirt.

For the RE/DONE bash, Cindy stepped out in a pair of distressed jeans, a sparkly black top and black leather biker jacket. She was joined by her 16-year-old model daughter Kaia Gerber, who rocked light blue jeans, a pink floral corset top and a denim jacket, which she wore draped over her shoulders.

Ran into a familiar face in SoHo. Excited to officially launch @shopREDONE tonight in NYC!

A post shared by Cindy Crawford (@cindycrawford) on

The collection was conceived last year, after Cindy shared a "throwback Thursday" photo of herself wearing a pair of Levi's 501's, which she captioned, "Workin' that @shopredone look before @shopredone was even born!"

The Crawford line is available to purchase from RE/DONE's website, as well as at Barneys, Colette and Ron Herman Japan, and is priced between $160 and $328 (£120 - £245).

HELLO! Canada magazine is available for your tablet and smartphone. Get HELLO! Canada, PEOPLE, Vanity Fair and over 100 more of the world’s best magazines for one low monthly price at Texture by Next Issue. CLICK HERE to sign up for a free trial.