Kylie Jenner has added new shades to her lip gloss collection and marked the new release with an eye-catching announcement. In the short music video, the 18-year-old shows off new hues from Kylie Cosmetics with a group of girlfriends, all dressed in effortlessly cool ensembles.
In the short clip, the Keeping up with the Kardashians star looks as edgy as ever as she drives through the desert in a Rolls Royce, rocking a Louis Vuitton bandana and beige snakeskin patterned ensemble. Applying the pale pink lipgloss, the star then becomes the getaway driver for her gang of friends as they steal a suitcase of money.
While this is Kylie's first ever music video, she has already firmly established herself as a force to be reckoned with, teaming up with Grammy-winning music video director Colin Tilley to help create the clip. It comes as no surprise that she turned to Colin – he has already worked with stars including Justin Bieber, Justin Timberlake, Cheryl Fernandez-Versini and Rita Ora.
The star will be launching three shades of lipgloss – 'Like' in a pale brown, 'Literally' in mauve hues and a pale pink shade named 'So Cute'. In less than a day the video, shared on YouTube, has already garnered over one million views, while social media has seen beauty addicts everywhere expressing their excitement at the latest addition to Kylie's beauty empire.
The hype isn't surprising – Kylie already produces a range of lip kits which repeatedly sell out within minutes, with celebrities including Chrissy Teigen, Demi Lovato and Christina Aguilera all spotted trying out the colours.
The reality TV star also celebrated the milestone moment with a chic luncheon hosted at her Calabasas mansion, where she and mom Kris Jenner invited over a group of friends, to whom they later gifted the new shades. The beauty guru documented the event in a series of Snapchat videos as she and her friends enjoyed the outdoors event.