Here’s why Prince Harry and Duchess Meghan have unfollowed everyone on Instagram

By Sarah Walker

The Duke and Duchess of Sussex want you to be the next star of their Instagram page @sussexroyal!

In light of Duchess Meghan ’s recent guest-editing of the September issue of British Vogue – dubbed “Forces for Change” – the couple are opening up their Instagram account for nominations. Every month, they follow a new set of accounts to highlight important issues that are close to their hearts. But there’s a change this time.

“For the month of August we look to you for help,” the pair posted to the social media channel on Wednesday. “We want to know who YOUR Force for Change is.... Each month, we change the accounts we follow to highlight various causes, people or organisations doing amazing things for their communities and the world at large.”

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For the month of August we look to you for help. We want to know who YOUR Force for Change is.... Each month, we change the accounts we follow to highlight various causes, people or organisations doing amazing things for their communities and the world at large. Over the next few days please add your suggestions into the comments section: someone you look up to, the organisation doing amazing work that we should all be following, an account that inspires you to be and do better (or that simply makes you feel good), or the handle that brims with optimism for a brighter tomorrow. We will choose 15 accounts and follow them next Monday, as we spend the month of August acknowledging the Forces for Change in all of our lives.

A post shared by The Duke and Duchess of Sussex (@sussexroyal) on

Prince Harry and Meghan then asked their followers to add inspiring suggestions in the post’s comments section. They’re looking for “someone you look up to, the organisation doing amazing work that we should all be following, an account that inspires you to be and do better (or that simply makes you feel good), or the handle that brims with optimism for a brighter tomorrow.”

As part of the move, the new parents unfollowed all of the accounts they had previously been following, including charities they sought to highlight. They noted they’ll select 15 new accounts to follow on Aug. 5 as part of their goal to acknowledge those Forces of Change around them in August.

The aforementioned special edition of British Vogue features “a diverse selection of women from all walks of life, each driving impact and raising the bar for equality, kindness, justice and open-mindedness” on the cover, including Jane Fonda and Christy Turlington.

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We are proud to announce that Her Royal Highness, The Duchess of Sussex is the Guest Editor for the September issue of @BritishVogue. For the past seven months, The Duchess has curated the content with British Vogue's Editor-in-Chief Edward Enninful to create an issue that highlights the power of the collective. They have named the issue: “Forces for Change” For the cover, The Duchess chose a diverse selection of women from all walks of life, each driving impact and raising the bar for equality, kindness, justice and open mindedness. The sixteenth space on the cover, a mirror, was included so that when you hold the issue in your hands, you see yourself as part of this collective. The women on the cover include: @AdwoaAboah @AdutAkech @SomaliBoxer @JacindaArdern @TheSineadBurke @Gemma_Chan @LaverneCox @JaneFonda @SalmaHayek @FrankieGoesToHayward @JameelaJamilOfficial @Chimamanda_Adichie @YaraShahidi @GretaThunberg @CTurlington We are excited to announce that within the issue you’ll find: an exclusive interview between The Duchess and former First Lady of the United States Michelle Obama, a candid conversation between The Duke of Sussex and Dr Jane Goodall, inspirational articles written by Brené Brown, Jameela Jamil and many others. Equally, you’ll find grassroots organisations and incredible trailblazers working tirelessly behind the scenes to change the world for the better. • “Guest Editing the September issue of British Vogue has been rewarding, educational and inspiring. To deep dive into this process, working quietly behind the scenes for so many months, I am happy to now be able to share what we have created. A huge thanks to all of the friends who supported me in this endeavour, lending their time and energy to help within these pages and on the cover. Thank you for saying “Yes!” - and to Edward, thank you for this wonderful opportunity.” - The Duchess of Sussex #ForcesForChange

A post shared by The Duke and Duchess of Sussex (@sussexroyal) on

Creating the special collector’s edition of the magazine was a passion project for the busy duchess, who worked on the issue when she was pregnant with Archie Harrison.

“These last seven months have been a rewarding process, curating and collaborating with Edward Enninful, British Vogue’s Editor-in-Chief, to take the year’s most-read fashion issue and steer its focus to the values, causes and people making impact in the world today,” the duchess said in a statement.

MORE: How Michelle Obama left Duchess Meghan speechless

“Through this lens I hope you’ll feel the strength of the collective in the diverse selection of women chosen for the cover as well as the team of support I called upon within the issue to help bring this to light. I hope readers feel as inspired as I do, by the ‘Forces for Change’ they’ll find within these pages.”

This social media move is yet another example of how the royal pair plan to build out their charitable foundation’s strategy. Dubbed Sussex Royal, it will reportedly focus on the initiatives that are near and dear to their hearts.

The organization will be headed by powerhouse quartet of directors with ties to political superstars like Barack Obama and Hillary Clinton. PR guru Sara Latham, who is currently the royal pair’s Communications Secretary, is one such person, as is Natalie Campbell, a former staffer at the Duke and Duchess of Cambridge’s Royal Foundation, according to E!.

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