Princess Eugenie shares sustainable development goal with special bracelet: 'People have the right to their own future'

By Heather Cichowski

Princess Eugenie has taken a stand for sustainable development in sharing her hopes for a freer future for everyone, and she is using a special bracelet, the #TOGETHERBAND, to spread her message.

The British royal posed with a photo for the #TOGETHERBAND campaign on Instagram on Feb. 21.

"I'm so proud to be part of #TOGETHERBAND," she wrote.

"I chose Goal 8: Decent Work and Economic Growth because I believe that everyone in the world deserves to be free from slavery and that all people have the right to their own future."

Eugenie explained how her work with The Anti-Slavery Collective (TASC), which she co-founded, has helped her witness "the incredible power of what can be achieved when people support and uplift each other."

She is using the #TOGETHERBAND to "create great change." The bracelets come in packages of two. The idea is for the wearer to share their goal with someone important to them and pass on a bracelet.

When purchasing them, 100 per cent of the proceeds from each sale are used "to spread the word about the Global Goals and fund life-changing projects to build a better future for us all."

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The 17 Global Goals for Sustainable Development have been created by the United Nations as objectives for all of humanity to work towards achieving by 2030. By creating a society that is kinder to people and planet we can all flourish equally. Our focus for the coming months is Goal 8: Decent Work and Economic Growth, which ecompasses working to end modern slavery, promoting youth employment, achieving equal pay and protecting labour rights. Every person should have access to decent work in safe conditions for which they are paid a fair wage. What does Goal 8 mean to you? Let us know in the comments below! ✊❤️ #TOGETHERBANDFAM #ShareYourGoal @bottletoppers @ubs @unfoundation @theglobalgoals @goodweave_intl

A post shared by #TOGETHERBAND (@togetherbandofficial) on

Each different coloured bracelet represents a goal. There are 17 goals to choose from, including climate action, zero hunger, no poverty and good health and well-being, and prices start at US$26.

In addition to promoting a brighter future, each bracelet is handmade in Nepal using upcycled ocean plastic, and the clasp is made from decommissioned illegal firearms. #TOGETHERBAND says 1 kilogram of plastic is removed from marine environments whenever someone purchases a band.

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On Instagram, Eugenie said she received her bracelet from Grace A. Forrest, who is a UN Goodwill Ambassador, Anti-Slavery and Walk Free Director. The princess is sharing her bracelet with singer and good friend Ellie Goulding because she is "consistently fighting to change the world."

Friends Princess Beatrice and Ellie Goulding at Leo's At The Arts Club launch party on Oct. 9, 2017 in London. Photo: © David M. Benett/Dave Benett/Getty Images

Ellie has supported different causes including Streets of London, a charity which seeks to raise awareness about homelessness and fundraise for specialist support for people who are underhoused or street homeless in the UK capital. In 2012, Ellie also partnered with Pandora Radio and donated $1 for each sale of her mixtape to Free the Children (now WE).

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